Your Pricing Determines Your Profits   -----------   Get Paid What You Are Worth
Monetization and Pricing Strategy for Software, SaaS & Technology Leaders
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SaaS Pricing Models
Strategy Projects
Take a Proactive Deep-Dive into your Monetization and Pricing Strategy



Why a Project?
With 25+ years of real-world experience, we have developed a focused and effective methodology that will set your company ​both apart and ahead of market alternatives.
 
The Market Value Playbook is an accelerated approach to placing your business in the best position to discover, strengthen and fully leverage your value advantages and achieve your full market potential - everyday - every transaction.
 

Why You Care? 
  • Proactive, Time Sensitive Approach 
  • Achieve Your Full Revenue Potential
  • Shorten Your Sales Cycle
  • Accelerate Growth & Traction
  • Grow Profits / Increase ROI
  • Increase Lifetime Value (CLV)
  • Reduce Churn & Time-to-Value

Let's Get Started 
Simply contact us to confirm fit and timing.  Our experience will help you efficiently avoid unseen risks and identify new opportunities.


* Heads-up, our calendar fills up fast -- be proactive and plan ahead.  


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Strategy Summits 
~ 20% of our engagements  ​

Get key stakeholders in the same room and on the same page
​to make better informed, time-sensitive decisions.
Where
    1, 2 or 3 days Onsite, plus remote prep and follow-up 
    your location or a location you prefer
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Strategy Projects 
~ 30% of our engagements ​

Guided by our Market Value Playbook methodology, take a
​deep-dive and accelerate business critical decisions.
Where
    Remote, plus optional onsite days 
    often an onsite at beginning and end of project 
Term
    15-business-days or less
Term
    30-business-days or less 
To Get Started
  1. We Talk  -  your company and situation needs
  2. Confirm  -  summit objectives, plan and timing
  3. Reserve  -  payment and calendar dates reserved
  4. Go  -  proceed as planned
To Get Started
  1. We Talk  -  your company and situation needs
  2. Confirm  -  project objectives, plan and timing
  3. Reserve  -  payment and calendar dates reserved
  4. Go  -  proceed as planned

    Let's Talk - Quick Inquiry

    Please select the service you are interested in.
    Best case scenario, when would you like to get started?
Send Now

Strategy Summits?
Simply click here to learn more about Strategy Summits.

 
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Testimonials

"Thanks for the amazing service."
David Cancel, CEO & Co-Founder, Performable
 
 
"Thanks for the great advice, it was helpful..."
Jeff Eddings, Senior Product Manager, StumbleUpon
 
 
"Thank you for your mentoring and guidance -
you helped us breakdown some important psychological barriers."
Jamie Edwards, Chief Business Dev. Officer, Kayako
 
 
"Most of the best things mentioned here I learned from Chris. He’s a huge reason why things turned out so well. Thanks Chris!"
Ruben Gamez, Founder, Bidsketch
 

The Market Value Playbook methodology focuses on the following and more . . . 

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Offering Design

Best allocate the value you offer across carefully designed offerings that effectively resonate with each customer segment.



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Price Changes 

Take an informed approach to understanding both when and if you should raise prices or lower prices, and by how much.



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Market Monitoring

Demand in the marketplace is constantly changing and affected by numerous variables both  within and outside of your control.


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Price Setting 

Best position your new products, services and solutions to achieve their full potential for profitable and sustainable market success.



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Go-to-Market Strategy

Successful strategy execution requires aligning the entire organization to your strategic objectives and delivering value everyday.



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Value Messaging & A/B Testing

Achieving your full market potential demands your entire organization understands and clearly communicates your value advantages.


1000 +
Software & Technology Co's Served
5X - 15X
Often More, Return On Investment
25 +
Years of Real-World Experience

Learn More
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Our Approach
Start With A Call
Our Philosophy
Customer Strategy
Market Strategy
Pricing Strategy 
Marketing, Sales, Innovation & Pricing Strategy for SaaS, PaaS, IaaS, IoT, APIs, Software & Technology
Your Trusted Monetization & Pricing Strategy Consultant     © 2020 PricingWire - All Rights Reserved
SoftwarePricingModels.com

Software Pricing or SaaS Pricing 
Leverage real world experience, consulting with 1,000+  software solutions to better inform your pricing and monetization decisions. 


Internet of Things Pricing or IoT Pricing 
As IoT continues to evolve, be sure your pricing and monetization decisions are not constraining your market growth or limiting the speed of innovation. 
Application Programming Interface Pricing or API Pricing 
API pricing and monetization strategy that captures the full scope of the value your API has to offer the marketplace.


Technology Pricing or Hardware Product Pricing 
Hardware pricing and monetization decisions are critical to achieve the best possible return on the upfront investments necessary for market success.